The appeal of self-help
The packaging and tone of a self-help book help a lot towards its appeal to the general public, giving them a sense of personal control and a sense of excitement, making them take action.
The real value of the self-help book may be to energize the reader to take action, and not simply following the instructions of the book to the tee.
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Types of self-help books
Today, there are at least a couple of self-help books for each issue a person might have. However helpful these try to be, there are still a lot of individuals who criticize them and who divide them into four categories, as follows:
- the books that provide wrong advice - the so-called...
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Finish on the right tone
- Reiterate the one thing you want them to take away from the post.
- Inspire and empower them to take action and put their knowledge into practice.
Put the reader first
- Put yourself in the reader's s...
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