It is the tendency to focus on successful narratives of influential leaders, who offer promising insights backed with credibility.

Stories built around individuals provide relatability and a sense of being in the shoes of the people involved, living in the narrative.

• The popularity or fame of an individual or a piece of art (like a painting, song or a movie) alters how we perceive it.
• The characteristics and behaviour of the people among whom fame spreads matters more than the actual merit or quality.
• A study showed that more people li...