Learn more about podcasts with this collection
The importance of networking in podcasting
How to grow your podcast audience
How to monetize your podcast
Podcasts History
- In the summer of 2004, Adam Curry decided to program and develop the first podcatcher application using Apple scripts. The program was able to read through the RSS and download the audio. It would use the iTunes API to add the files to the playlist.
- George W. Bush became the first President of America to create a podcast when the RSS 2.0 feed was uploaded on the White House website.
- As more people became aware of the meaning of podcasting, the numbers continued to grow. In 2015, there were 100,000,000 searches from people across the globe.
- One year after the founding of the first podcast directory, Apple joined the ranks by setting up its directory to iTunes. Steve Jobs referenced podcasts to becoming the future of audio.
- The entry of Apple into the market increased the accessibility of podcasts all over the world.
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Paying for Podcasts
The Chinese podcast market relies on paid subscriptions. The government estimated the paid podcasts in 2017 to be $7.3 billion.
In the west, advertising is used. Consumers would avoid audio ads by paying a subscription fee. Ads force people to pay for a premium package to get rid of the ad...
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The Past and the Future of Podcasts
Podcasting is changing the digital era. Any individual or business can reap benefits from a podcast.
With the change in the wireless network, the device that can help in podcasting will also change. Instead of a two-step download process of the files you want, you can now do it with one st...
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Advertisement Through Podcasting
Marketers are beginning to embrace newer trends, especially in the digital space. One method is podcasts. In 2017, the podcast ad revenue was $314 million.
Since podcasts consist of audio, the listeners tend to trust and rely on every word. Therefore, advertisers can use podcasts to reach ...
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Podcasts
A 2018 study noted there are an estimated 73 million podcast listeners in the USA. By 2022, the number is estimated to grow to 132 million.
Podcasting can be traced back to Dave Winer and Adam Curry in 2000 when they discussed the distribution of automated media.
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Podcasts: The Introduction of Smart Devices
The name podcasts were the combination of 'iPod' and 'broadcast.' The name is the result of the process of getting music into your iPod.
At first, you had to download music or audio to your computer, then move it to your iPod. The iPod needed an internet connection to func...
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Podcasts: The Beginning
- Podcasts were originally thought of in 2005 by Apple as a way to increase content in their iPod devices and the iTunes software.
- Steve Jobs pitched podcasts as ‘TiVo for Radio’, audio content that could be time-shifted to listen anytime.
- Apple wanted to entice its customer...
Podcasts: The Medium Gets A Big Boost
As Apple shifts from being a hardware company selling iPods and iPhones to a content company with Apple Music, Apple TV+ and other offerings, the podcasting space is the next battleground for the company who invented the medium.
Music and podcast giant Spotify has changed the game...
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