"Idea generation could be thought of as a search for novelty, while its process partner, idea evaluation, might be thought of as an effort to make novel thinking practical, useful or relevant."
GERARD PUCCIO AND JOHN CABRA
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Cultivating self-awareness and self-reflection
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Keeping a balanced creative process
Balancing idea generation with idea evaluation is critical to the creative process.
- Set the criteria you'll use in your evaluation.
- Gather the information you need and resist the temptation to rely solely on your intuition.
The two parts of the ideation process
The whole process of producing ideas doesn't end when an idea is generated. Ideation should be followed by an evaluation part.
- Idea generation: it means coming up different ways to solve a problem. The focus here is on quantity. ...
Creativity: Thought Processes
- Divergent Thinking: The ability to think a diverse range of ideas which are relevant to the main topic.
- Convergent Thinking: Evaluation of the diverse ideas for its usefulness and effectiveness when tackling the main problem.
- Intui...
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