The players in the finite game just see their goal. The players in the infinite game play on the long term, to remain in the game as long as they can.
The difference in this 2 mindsets can be seen in this era, with the covid. The brands that played long-term, thinking about the client and not their own benefit, will keep their clients in this hard times
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Businesses often try to play in the finite game. They will strive to a sales metric or a competitive feature to their opponent. This is futile and will only end with burning though resources and willpower.
When businesses compete in the infinite game, there is a higher purpose than a strong...
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