There are four major ways to grab anyone's attention, no matter what you're telling them.
Connect what you're writing to any of these topics, and you will always have people's attention.
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Stoic philosopher Epictetus wrote, "Most of what passes for legitimate entertainment is inferior or foolish and only caters to or exploits people's weakness."
This is very telling even in our age about our attention and the things we focus on. We let other people decide what to fo...
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