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The Psychology of Excitement: How to Better Engage Your Audience

Great Marketing Excites Your Audience

Great Marketing Excites Your Audience

Strong Emotion. Create shareable, viral content that is relatable to the the audience.

Progress. Reward people who always patronize your service or product to make them always go back to you.

Strong Feature Design. Consider the right color for your ads to enhance the sense of excitement of the audience.

Price. Establish a low price or make it look like it is. Have promos or discounts.

Limited Products. There is always a demand for seasonal or limited products.

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IDEA EXTRACTED FROM:

The Psychology of Excitement: How to Better Engage Your Audience

The Psychology of Excitement: How to Better Engage Your Audience

https://blog.hubspot.com/marketing/psychology-of-excitement

blog.hubspot.com

2

Key Ideas

How Excitement Works

Excitement is temporary

It could go on for only so long due to a condition of stability in the body.

Excitement is mental, but it affects the whole body.

It is a physiological arousal which makes you feel like you're ready for an action.

Excitement makes people more likely to act.

It leads to impulsivity which leads people to make any decision, even a bad one since excitement affects their decision-making abilities.

Great Marketing Excites Your Audience

Strong Emotion. Create shareable, viral content that is relatable to the the audience.

Progress. Reward people who always patronize your service or product to make them always go back to you.

Strong Feature Design. Consider the right color for your ads to enhance the sense of excitement of the audience.

Price. Establish a low price or make it look like it is. Have promos or discounts.

Limited Products. There is always a demand for seasonal or limited products.

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