Assemble a team of people who really know each other - Deepstash

deepstash

Beta

deepstash

Beta

7 Brainstorming Techniques for More Productive Team Meetings

Assemble a team of people who really know each other

For the best results, put together a group of employees who are not only capable of working together, but who enjoy working together, too.

A brainstorming session is far more effective when the participants are familiar with each other.

36 SAVES


This is a professional note extracted from an online article.

Read more efficiently

Save what inspires you

Remember anything

IDEA EXTRACTED FROM:

7 Brainstorming Techniques for More Productive Team Meetings

7 Brainstorming Techniques for More Productive Team Meetings

https://www.wordstream.com/blog/ws/2019/01/03/brainstorming-techniques

wordstream.com

5

Key Ideas

A brief overview of brainstorming

The brainstorming process was popularized in the 1950s by Alex Osborn, an advertising executive at Barton, Batton, Durstine, & Osborn (BBDO).

Frustrated by his employees’ inability to come up with good campaign ideas on their own, Osborn started to experiment with different collaborative exercises.

Principles of brainstorming

  • Generate as many ideas as possible. For the purposes of this exercise, quantity is more important than quality.
  • Don’t judge any ideas until the session is over. People will hold back if they think they may be judged negatively.
  • Encourage people to think outside of the box. Although wild ideas may not be feasible, they steer the conversation in new directions.
  • Combine ideas. Encouraging people to build off one another makes it easier for them to contribute and boosts team morale.

Work alone—together

Give people time to think by themselves prior to the brainstorm, so everyone has a chance to take his or her thought process in a unique direction.

A potential consequence of brainstorming is convergent thinking: the tendency for individuals’ ideas to become increasingly similar over the course of a brainstorming session.

Differentiate between feasible and original

It’s important to clearly define the goals of your brainstorming session. Because as a brainstorming session goes on, the ideas tend to get less feasible and more original.

So if you’re looking for something that falls in line with what you’re already doing, you can keep your sessions short and sweet. And if you’re looking for something that you’ve never done before, you should aim for relatively long brainstorms.

EXPLORE MORE AROUND THESE TOPICS:

SIMILAR ARTICLES & IDEAS:

Brainstorming

It encourages people to come up with thoughts and ideas that can, at first, seem a bit crazy. Some of these ideas can be crafted into original, creative solutions to a problem, while others can ...

Brainstorming for problem solving
  • It brings team members' diverse experience into play. It increases the richness of ideas explored, which means that you can often find better solutions.
  • It can help you get buy-in from team members for the solution chosen – after all, they're likely to be more committed to an approach if they were involved in developing it. 
  • It helps team members bond, as they solve problems in a positive, rewarding environment.
Why individual brainstorming might bring better results
  • groups aren't always strict in following the rules of brainstorming, and bad behaviors creep in
  • people pay so much attention to other people that they don't generate ideas of their own – or they forget these ideas while they wait for their turn to speak. 

On your own, you don't have to worry about other people's egos or opinions, and you can be freer and more creative.

3 more ideas

The right side of the brain
The right side of the brain

Creativity isn’t the preserve of one side of the brain, and it isn’t a talent confined to people with a special kind of brain. If you’re human and you’ve got a brain, you’re capabl...

The “Eureka!” moment

This myth encourages the belief that creativity is a passive process. It suggests you have to wait and hope that you’ll make a breakthrough.

That Eureka moment is actually the last step in a long, involved process and not the only step. For this to happen, your unconscious mind needs material to work with. You have to put in the hard work of studying and mastering your field and exposing yourself to different perspectives.

The lone, eccentric geniuses

In reality, creativity is a team sport.

The lone genius myth is a stereotype and it’s unhelpful because it suggests the route to innovation is to cut oneself off from colleagues and collaboration. You need a modest amount of intelligence to be creative, but extremely high IQ is neither sufficient nor necessary for being an innovator.

2 more ideas

The 2 goals of effective brainstorming:
The 2 goals of effective brainstorming:
  • Defer judgment (don’t get upset when people say bad ideas).
  • Reach for quantity (come up with as many ideas as possible).
Obstacles to an effective brainstorming:
  • Fear of judgment from people in positions of power;
  • Extroverts take center stage;
  • Groups hate scary ideas, even it they're great ones;
Steps of the creative process
  1. Preparation: individual study to focus your mind on the problem;
  2. Incubation: the problem enters your unconscious mind and nothing appears to be happening externally;
  3. Intimation: you get a “feeling” that a solution is on the way;
  4. Illumination: your creative idea moves to conscious awareness;
  5. Verification: your idea is consciously verified, expanded upon, and then executed.