Influencing A Change

At first, Steve Jobs insisted he would never make a phone. It took two years for his team to persuade him to reconsider. Within nine months, the App Store had a billion downloads, and a decade later, the iPhone had generated over $1 trillion in revenue.

While many leaders have studied the genius of Jobs, few have studied the genius of those who managed to influence him. While too many overconfident leaders reject worthy opinions, it is possible to get anyone to open their minds.