People Like To Choose - Deepstash

People Like To Choose

People Like To Choose

Because we often experience better outcomes following choice, the association between choice and reward has become so strong in our minds that choice itself has become rewarding.

However, sometimes the decision is so complex and taxing that we prefer not to make a decision. For example, if you give people too many options, they become overwhelmed and don’t choose anything.

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ang_n

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