Origins Of The Law Of Effect

Similar experiments conducted by B.F. Skinner, in which animals were kept in puzzle boxes with levers, led to a modified theory called Operant Conditioning.

The concept of reinforcement was introduced in the original law of effect theory, with reinforcements inser...

Psychologist Edward Thorndike first wrote about the halo effect in his 1920 paper "A Constant Error in Psychological Ratings". He notes that people tend to think of a person in general as relatively good or rather inferior and to judge the qualities of a person by this g...

Developed by psychologist Edward Thorndike, the law of effect states that any behaviour that is positive or leads to satisfaction in a specific situation is likely to be repeated when that same situation arises again. Behaviours that lead to unease or discomfort tends to not be repeated....