Social Psychology: Conformity

• Informational influence is when we are unsure of a correct response, and look to imitate others who we presume are better informed
• Normative Influence is when we avoid a penalty or look for a reward by behaving in a certain way or agreeing to the r...

Many factors influence conformity in individuals, like the difficulty of a certain task, the motivation to achieve or the size of a group.

• People who have strong leadership abilities do not conform easily.
• People are more likely to conform where the response they should take...

Many studies were done to correlate conformity and social pressure with preference falsification and it turns out that:

People adapt to conform to the beliefs of other people because they lack the reliable information needed, and in the absence of trustworthy information, the only ...