How to manage The Barnum Effect?
As with most cognitive biases , half of the battle is to be aware of the Barnum Effect. However, research suggests that there are three main factors that make the Barnum Effect stronger:
- If you believe that the analysis applies only to you, and thus apply your own meaning to the statements;
- If you believe in the authority of the evaluator;
- If the analysis hardly mentions any negative traits.
36
133 reads
CURATED FROM
IDEAS CURATED BY
Digital marketing at dentsu. Invested in the symbiosis of marketing, psychology, and design. Photographer at heart.
The idea is part of this collection:
Learn more about psychology with this collection
How to overcome unwanted thoughts
How to manage intrusive thoughts
How to change your attitude towards intrusive thoughts
Related collections
Similar ideas to How to manage The Barnum Effect?
Factors That Make The Barnum Effect Stronger
- Personal analyses: You believe the analysis applies only to you, and you apply your own meaning to the statements. Instead, take a step back and first see if it could not apply to almost everyone else.
- Perceived authority: You believe in t...
The Barnum Effect
Astrology, aura reading, fortune telling, cold calling, and some personality tests all exploit the Barnum Effect: Individuals believe that personality descriptions apply specifically to them but they don't consider that the descriptions actually applies to everyone.
The te...
What's The Barnum Effect?
According to the Encyclopedia Britannica : “The Barnum Effect is the phenomenon that occurs when individuals believe that personality descriptions apply specifically to them, despite the fact that the description is actually fille...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Personalized microlearning
—
100+ Learning Journeys
—
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates