Inclusivity Through Personal and Authentic Messages
- Messages about equity must be personal and authentic.
- Explain why this is important to you personally, and then connect this personal story to how gender diversity and inclusion are important to your business.
- Case Study: Blake Irving, former CEO of GoDaddy, made it his personal mission to change the company’s notoriously sexist brand and was clear he was motivated by the untimely death of his sister to commit to creating a truly inclusive workplace.
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