How To Create A Good Community - Deepstash
How To Create A Good Community

How To Create A Good Community

  1. Create something worth building a community around. A good enough product may even form its own community independently.
  2. Identify the groups of people forming around your products and recruit them to build a community.
  3. Assign someone the task of building a community
  4. Make sure your product is somewhat customizable, extensible, and malleable. 
  5. Create an open system by giving the community a documentation and tools to tweak your product.
  6. Welcome criticism
  7. Foster the exchange of ideas and opinions. Providing forums for customers and company employees to interact yields valuable insight.
  8. Publicize the existence of the community. It should be an integral part of your sales and marketing efforts.

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Community-as-a-Service

Community-as-a-Service is the phenomenon where access to a group of people is valuable enough that it can be considered a marketable product.

Every community-as-a-service comprises two elements:

• A founder (or founders) who creates original content that a community can gather around.

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