How To Create A Good Community

  1. Create something worth building a community around. A good enough product may even form its own community independently.
  2. Identify the groups of people forming around your products and recruit them to build a community.
  3. Assign someone the task of building a community
  4. Makesure your product is somewhat customizable, extensible, and malleable. 
  5. Create an open system by giving the community a documentation and tools to tweak your product.
  6. Welcome criticism
  7. Foster the exchange of ideas and opinions. Providing forums for customers and company employees to interact yields valuable insight.
  8. Publicize the existence of the community. It should be an integral part of your sales and marketing efforts.

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The Art of Creating a Community

The Art of Creating a Community