Mental frames and decision making

They are extremely powerful, because most of our actions are based on the unconscious and metaphorical frames we already have in place.And once a frame is in place, the boundaries of that frame and the associations of that frame are all taken into account in our decision making.

34 people saved this idea

Save it with our free app:

Download on the AppStore
4.8Deepstash rating on AppStore
Get it on Google Play
4.8Deepstash rating on Google Play

IDEA EXTRACTED FROM:

This is how tiny changes in words you hear impacts your thinking

3 ideas
www.fastcompany.com
This is how tiny changes in words you hear impacts your thinking

TOPICS:

RELATED IDEAS:

  • The frames we use to see the world

    The frames we create for what we experience both inform and limit the way we think.  And most of the time we are not aware of the frames we are using. Being able to question and shift your frame of reference is an important key to enhancing your imagination because it reveals completely different insights.

    How Reframing A Problem Unlocks Innovation

  • Decision making and biases

    Experts have known for a while that our decision-making processes are flawed — and often in predictable ways . We easily succumb to all sorts of biases that prevent us from making smart choices.

    5 Expert-Approved Ways to Make Smarter Decisions

  • Create a decision-making process

    ... for future big decisions: Identify the decision/problem. Be as clear as possible. Collect information that will assist in your decision-making. Consider various solutions. Weigh the evidence for each potential solution. Make your decision. Take action on that decision. Review the decision once an action has been taken.

    What to Do When You Make a Bad Decision

  • Mental Shortcuts

    We don’t have complete control of our decision-making because we take mental shortcuts, using inbuilt biases which are supposed to improve the efficiency of our choices and actions. We often use these shortcuts when deciding what to eat. For instance, we might decide that a food is healthy because it’s labeled as natural, organic, ‘low-fat’ or ‘low-calorie, when in fact these terms can be deliberately misleading.

    Health halo effect: Why you should never order the salad at a fast food outlet | Brain Fodder