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Liraz Postan, Senior SEO & Content Manager at Outbrain

“My favorite SEO tool is SEMrush with the feature of “organic traffic insights”. This feature lets me see all my leading articles with one dashboard, along with related keywords, social shares and word count.

This gives me a quick overview of what’s working and where to optimize. I generally use SEMrush on my daily work, love this tool, and love using its site audit to optimize our site health.

We improved our site health by 100% more since we started using SEMrush, and we increased conversions by 15% more from our content pages.”

LIRAZ POSTAN, SENIOR SEO & CONTENT MANAGER AT OUTBRAIN

221

243 reads

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SEO Optimization

SEO Optimization

  1. Mastering SEO optimization can be hard, especially if you’re just starting out.
  2. Fortunately, finding the best SEO tools is easy.
  3. You just need to figure out which one works best for your busi...

257

2.09K reads

3. SEMRush: Marketing SEO Tools

3. SEMRush: Marketing SEO Tools

  • Marketing SEO tools like SEMRush is a favorite in the SEO community.
  • They let you easily assess your rankings, identify changes and new ranking opportunities.
  • One of the most popular features of this SEO tool is the Domain Vs Domain an...

235

329 reads

1. Ahrefs: SEO Keyword Tool

1. Ahrefs: SEO Keyword Tool

  • Ahrefs is one of the most recommended SEO tools online.
  • It’s only second to Google when it comes to being the largest website crawlers.
  • SEO experts can’t get enough of Ahrefs’ Site Audit feature as it’s the best SEO analysis tool around.

248

657 reads

George Perry, an SEM Specialist at Bandwidth

“I like that not only does KWFinder showed me information on the keyword that I was searching for, but pulls in good suggestions for related terms, and how they compare (volume, CPC, difficulty, etc.) to the term I originally looked at.

GEORGE PERRY, AN SEM SPECIALIST AT BANDWIDTH

222

173 reads

6. Ubersuggest: Keyword Tracking Tool

6. Ubersuggest: Keyword Tracking Tool

  • Ubersuggest, developed by Neil Patel, is a free keyword finder tool that helps you identify keywords and also the search intent behind them by showing the top ranking SERPs.
  • From short to long-tail phrases, you can f...

235

185 reads

7. Answer The Public: Free SEO Tools

7. Answer The Public: Free SEO Tools

  • Free SEO tools like Answer The Public allows you to easily find topics to write about for your blog.
  • It’s great for findin...

231

178 reads

8. SpyFu: Free SEO Tools

8. SpyFu: Free SEO Tools

  • You can easily view the number of times a keyword gets searched each month while easily determining the ranking difficulty for that keyword.
  • You can also do some research on your competitors to determine which keywords they use.
  • Additionally, you can search your competitor’...

233

160 reads

15. Keywords Everywhere: SEO Keyword Tool

15. Keywords Everywhere: SEO Keyword Tool

  • Keywords Everywhere is another great SEO Chrome extension that aggregates data from various SEO tools like

228

149 reads

18. Bonus Tool: Incognito

18. Bonus Tool: Incognito

  • Switching to Incognito mode and performing Google searches will give you unbiased, ‘clean’ searches to understand what your user sees and the results they get when searching for keywords.
  • ...

227

218 reads

12. SEOQuake: Free SEO Tools

12. SEOQuake: Free SEO Tools

  • SEOQuake is considered one of the best free SEO tools.
  • This Chrome extension acts as an SEO checker tool that performs on-page site audits, assesses both your internal and external links, and also does websi...

230

146 reads

Why Use SEO Tools?

Why Use SEO Tools?

  1. SEO tools save you from tedious keyword research and data analysis.
  2. With these tools, you’re able to see what’s working and which parts of your strategy could benefit from some tweaking.
  3. The best SEO tools also provide reports about how you measure up to competitors and whe...

229

762 reads

2. Google Search Console: Top SEO Tool

2. Google Search Console: Top SEO Tool

  • Offered for free to everyone with a website, Google Search Console lets you monitor and report on your website’s presence in Google SERP.
  • All you need to do is verify your website by adding a code to your website or going ...

240

450 reads

4. KWFinder: SEO Keyword Tool

4. KWFinder: SEO Keyword Tool

  • An SEO keyword tool like KWFinder helps you find long-tail keywords that have a lower level of competition.
  • The experts use this SEO tool to find the best keywords and run analysis reports on backlinks and SERP (Search Engine Results Page).

242

269 reads

Adele Stewart, Senior Project Manager at Sparq Designs

“I have used SEMrush and Agency Analytics in the past, but SpyFu has the one-up on my client’s competitors. All of SpyFu’s features are great, but my absolute favorite is the SEO Research feature.

You’re able to plug in a com...

ADELE STEWART, SENIOR PROJECT MANAGER AT SPARQ DESIGNS

223

155 reads

5.  Moz Pro: SEO Software

5. Moz Pro: SEO Software

  • SEO software Moz Pro keeps popping up as one of the best SEO tools that experts actually use.
  • Some specialists raved about how Moz was always up to date despite Google’s regular algorithm c...

236

205 reads

11. Google Trends: SEO Checker Tool

11. Google Trends: SEO Checker Tool

  • Google Trends has been around for years but has been underutilized.
  • Not only does it give you information regarding a keyword but it offers great insight into trends around the topic, which can be

230

161 reads

13. Siteliner: SEO Analysis Tool

13. Siteliner: SEO Analysis Tool

  • Siteliner is an SEO checker tool that helps you find duplicate content on your website.
  • What’s duplicate content? Identical content to other websites. And Google penalizes websites with it.
  • With SEO tools like this one, you’ll be able...

223

117 reads

14. Fat Rank: SEO Tools

14. Fat Rank: SEO Tools

  • SEO Chrome extensions like Fat Rank allow you to easily analyze your website’s performance.
  • This SEO keyword tool lets you know the ranking of your keywords.

228

138 reads

16. Screaming Frog: SEO Tools Online

16. Screaming Frog: SEO Tools Online

  • Screaming Frog analyze your website super fast to perform site audits.
  • In fact, every person we spoke to said that the speed at which Screaming Frog gives you insights was faster than most SEO tools...

228

143 reads

17. Serpstat: All-in-one SEO platform

17. Serpstat: All-in-one SEO platform

  • Serpstat is a growth-hacking platform for SEO, PPC, and content marketing goals. If you’re looking for an affordable all-in-one tool to solve SEO tasks, analyze competitors, and manage your team, Serpstat will be a great choice.
  • Many expe...

228

133 reads

Syed Irfan Ajmal, Growth Marketing Manager at Ridester

“Ahrefs is surely our most favorite tool when it comes to various facets of SEO such as keyword research, rank tracking, competitor research, SEO audit, viral content research and much more.

We add our site and those of our competitors to it....

SYED IRFAN AJMAL, GROWTH MARKETING MANAGER AT RIDESTER

225

434 reads

Keri Lindenmuth’s, Marketing Manager at Kyle David Group

“My favorite feature of Moz Pro is its ‘page optimization feature.’ It tells you exactly what steps you can take to improve the SEO of every single page on your website.

For example, it will tell you to ‘Include your keyword in this page title’ or ‘Ad...

KERI LINDENMUTH’S, MARKETING MANAGER AT KYLE DAVID GROUP

221

169 reads

9. Woorank: SEO Ranking Tool

9. Woorank: SEO Ranking Tool

  • As a top SEO analysis tool, Woorank offers free and paid options to track and report your marketing data.
  • You can plug in your competitors to discover which keywords they are targeting so you can overlap with theirs.
  • Try understanding ...

232

142 reads

10. Majestic: Marketing SEO Tools

10. Majestic: Marketing SEO Tools

  • Majestic is one of the best marketing SEO tools according to experts.
  • It has countless useful features like The Majestic Million which lets you see the ranking of the top million websites...

236

197 reads

13. Siteliner: SEO Analysis Tool

13. Siteliner: SEO Analysis Tool

  • Siteliner is an SEO checker tool that helps you find duplicate content on your website.
  • What’s duplicate content? Identical content to other websites. And Google penalizes websites with it.
  • With SEO tools like this one, you’ll be able...

229

144 reads

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Lawyer turned Artist Visionary Curator & Gallerist. Empowering self-love and joy through art & words. www.innerjoyart.com 💝 Instagram : dymphna.art

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