Types Of Conformity
- Informational influence is when we are unsure of a correct response, and look to imitate others who we presume are better informed
- Normative Influence is when we avoid a penalty or look for a reward by behaving in a certain way or agreeing to the rules of a group.
- Identification conformity is when we behave in a certain way due to our social or professional identity.
- Compliance conformity happens when we change our behaviour externally while internally disagreeing with our peers.
- Internalization conformity is when we imitate a person because we want to be like them.
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