Matthew Clark (@matclar) - Deepstash

Matthew Clark

@matclar

Diplomatic Services operational officer

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As product managers, we’ve all experienced it: a sense of frustration when you’re accountable for delivering value without having any authority over the people that are critical to delivering that value. Whether it’s stakeholders, customers, developers, designers, there’s only so much we can do to influence and create the level of buy-in or cooperation required to create successful products.

In Influence without Authority, the authors explore ways in which we can influence others without having authority over them.

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Influencing others in an organization without having any authority.

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An outcome is “a change in human behaviour that drives business results.” Outcomes have nothing to do with making ‘stuff’ – though they’re something created by making the right stuff.

Outcomes are the changes in the customer, user, employee behaviour that lead to good things for your company, your organisation, or whoever is the focus of your work.

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Gold insights on Product Delivery

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CHRISTINA WODTKE

Don’t tell people how to do things, tell them what you need done and let them surprise you.

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Rik hails from the United Kingdom but moved to New York and set up SuperHi in 2016— a creative online learning platform and community. A coder and teacher, Rik is SuperHi’s founder and CEO. Rik previously co-founded Steer — a coding school in London.

Excerpts from his interview on his journey of life.

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Write “copy”

Copy is words used in marketing. Business selling things needs words to describe what they do.

If you don't know where to start, take a copywriting course on Udemy. Then, send messages on LinkedIn offering to write copy.

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