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It doesnโt matter what type of business you are in, the bar for typical customer service is set very low. That is a shame because virtually any business that doesnโt yet have a stellar reputation can be more competitive and successful if they would pay more attention to how they deliver customer service.
All they have to do is be better than average โ higher than the bar. And, how much better do they have to be? Just a little better. A small improvement. A minor tweak. Thatโs what makes big differences.
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There are two parts to this concept you must pay close attention to.ย
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