All marketers want a content marketing strategy that helps them generate influence and a large audience. Case in point — “how to develop a content marketing strategy” was the fifth most searched qu...

Content intelligence is the process of using software that combines machine learning and AI to conduct market research about the effectiveness of specific types of content to help marketers create ...

• Generating a deep understanding of your target audience and the type of content they enjoy based on competitor data and analysis.
• Data from market research helps you create content tha...

• Ability to predict the effectiveness of your content based on the historical performance of your competitors.
• Generate authority in your niche through high-quality, informative content...