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Wordle’s popularity is thought to be partly because, in an era of apps aggressively competing for your attention and time, the game was deliberately built to be played once a day, and without features designed to promote its growth such as push notifications and email sign ups.
The rules were also intuitive for people who grew up playing word games such as Scrabble, or a code-breaking game such as Mastermind. Wordle combined this familiarity with an opportunity to show mastery and to improve performance over time, a blend which enabled player...
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Made me play the game! It's online on the web and free to play!
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All about the viral word game.
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