The 12 Most Intense Marketing Wars Ever - Deepstash

Bite‑sized knowledge

to upgrade

your career

Ideas from books, articles & podcasts.

published 1 ideas

The 12 Most Intense Marketing Wars Ever

businessinsider.com

These two fast food companies have fought indirectly for decades. They used product development, such as the same breakfast sandwich, to fight the war.

In 2009, Burger King confronted McDonald's with more comparative marketing. Burger King put the Whopper and the Big Mac to a taste test. B...

1

STASHED IN:

48

0 Comments

Discover and save more ideas by creating a

FREE

Deepstash account.

Develop a

reading habit

, save

time

and create an amazing

knowledge library

.

GET THE APP: