Lecture 2 : What is the Design Process?

Strategy-is the intersection between solving their peple problem and achieving their business goal.

Scope- Determines the set of features that are necessary for a feasible solution here you are figuring out how much work.

Structure-Interaction Design and Information Architecture, Information Architecture

Skeleton- UI and Navigation design. Start designing the Navigation Design and picking a tab bar or hamburger menu.

Surface- Visual Design helps the interface be more accessible and easy to use and understand.

Step 1: Discover: Step 1 is to discover as much data as possible based off of an inital insight. We audit our own business and other businesses

Step 2:Define: When defining we select problems that create a large impact. from there we select the best problem to solve.

Step 3- Develop: We reserve any judgement and think big, wild and crazy. You will start designing and figuring out your solution

Step 4-Deliver: You will evaluate your work by putting it through critiques, running an AB test