Webflow’s Path to Product-Market Fit — Lessons on Creating a Market with Rigorous Customer Empathy
Curated from: review.firstround.com
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Build Great Products
- A great product solves a real customer problem.
- A great product is 10x better, faster, or cheaper than the competition.
- A great product makes the user successful.
- A great product is exceptionally well designed.
- A great product has polish!
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Can't fundraise? Turn a profit
- If you can't or have a hard time fundraising, then stop burning cash and focus on making the product profitable.
- Profit provides sustenance.
- If you can sustain for the long haul, then you can build a great company that will endure.
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Focus relentlessly on the Customer
- Know your customers deeply.
- Read all customer support tickets.
- Get to the root of the issue using the 5 Whys Framework.
- Deeply understand your customer's desires and what prevents them from accomplishing their desires.
- Solve the problem that blocks the customer from accomplishing their desires.
- Test out your product with actual, paying customers at their homes;
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Narrow your focus
- Build a model of your customer.
- Focus on a specific and acute problem faced by your customer.
- Build a single solution that solves this narrow problem incredibly well.
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IDEAS CURATED BY
CURATOR'S NOTE
By studying the journeys of founders that have successfully navigated the path to the elusive product/market fit, we can learn much about how to chart our own path to startup success.
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Ramiz Rahman's ideas are part of this journey:
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