How knowledge about different cultures is shaking the foundations of psychology

Psychology, which was largely developed in North American and Europe, has largely been able to understand human behavior and mental processes.

As our knowledge of different cultures and thought patterns opens up, we find that this understanding isn't as universal as previously thought.

Normally, studies conducted to understand human behavior have participants representing the wider human population, which may be true in a certain geography but isn't accurate when we take into account other cultures and demographics.

More than 90% of the participants in psychological studies originate from countries that are Western, Educated, Industrialized, Rich and Democratic (W.E.I.R.D) which is neither a random sample nor a real representation of the human population.