How Do Fashion Trends Start?

Street style refers to everyday looks seen on the streets. These looks make an impact on the people who pass them by.

Reasons street style inspires trends:

• The looks are usually easier to recreate.
• People are inclined to follow the trend of an 'everyday person' because they think they can easily pull it off themselves.

Celebrities are the biggest driving force in trend creation.

Companies often turn to celebrities to be spokespeople for their brands and products because celebrities are highly influential. They have a huge fan base and consequently a bigger reach than the latest fashion magazine.

Fashion bloggers have proven to the masses that they have great taste. They are the creators of fashion trends, not followers. They offer a fresh perspective on the fashion industry that is loved and respected by their readers.

Designers turn to fashion bloggers to help promote their products. Fashion bloggers set trends by styling the garments in various ways, photographing themselves and sharing the images to their large audiences.

Fashion trends vary all over the world. People often look out of their geographic area to trend-source for a unique newness.

Trends from fashion capitals of the world - New York City, Paris, Milan, and London - are seen through a different set of eyes that enable fashion lovers to bring something new to their world.