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It's a cognitive bias, where people choose smaller, immediate rewards rather than larger, later rewards.
For example, if there’s an important deadline looming (the pressure is on, all ...
They are mental shortcuts we use, which generally help us make quick decisions, but don’t always work out for the best.
Our brains were never wired to be truly rational because there is way too much information in the world for us to process. We evolved instead to make decisions quickly.
Is the tendency to over-value the effect of small quantitative differences when comparing options.
For example: we think a 1,200 square foot home will make us happier than a 1,000 squa...
Is the human tendency to seek, interpret and remember information that confirms pre-existing beliefs.
It affects every choice you make and it all happens in the background withou...
You seek evidence that confirms your beliefs because being wrong feels unpleasant.
Being wrong means you’re not as smart as you thought. So you end up seeking information that confirms what you already know.