Shoe Dog Summary 2023 - Deepstash

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Shoe Dog Summary

About Shoe Dog Book

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company's early days as an intrepid start-up and its evolution into one of the world's most iconic, game-changing, and profitable brands. In 1962, fresh out of business school, Phil Knight borrowed 50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed 8,000 his first year. Today, Nike's annual sales top 30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today. But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business--a business that would be dynamic, different. Knight details the many risks and daunting setbacks that stood between him and his dream--along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.

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Shoe Dog by Phil Knight

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"The world has been forged on the basis of crazy ideas."

Sometimes, we take for granted that things are as they are and can no longer change.

However, if we double-click, we see that everything around us started from an idea.

19

Business growth

"Business is growth. Either you grow or you die".

This applies not only to your business, but also to your personal life.

It is better to be constant moving forward, than to make big leaps once.

21

A Task Clear The Mind

We get paralyzed in thinking and rethinking things, but when we put ourselves into action the strategy becomes clear.

Get moving.

21

PHIL KNIGHT

Don't tell people how to do things, tell them what to do and let them surprise you with their results

PHIL KNIGHT

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PHIL KNIGHT

The cowards never started and the weak died along the way.

PHIL KNIGHT

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A inspiring story from an inspiring man and his company - Nike

- PHIL KNIGHT

“Life is growth. You grow or you die.”

- PHIL KNIGHT

8

Life is GROWTH

Life is GROWTH

Phil believed in the power of learning. Learning can take many forms :

• Reading

• Traveling

• Study

What is important is that you are constantly improving and that goes for life in general and in your profession.

GROWTH, GROWTH, GROWTH !!!

5

Chase Your Purpose

Chase Your Purpose

Phil pursued his calling in making athletes better by providing them with the best performance equipment they'll need.

As an athlete himself he had a passion for sports which he believes was his purpose- a life of meaning and creativity.

YOUR WHY WILL TRUMP ANYHOW!!

6

To study the self, is to forget the self

ZEN MASTER DOGEN

1

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