Value to content creators - Deepstash

Value to content creators

Content creators are unofficial leaders of communities. They provide value in two ways: 

  1. By sharing their knowledge and experience.
  2. By enabling and stimulating peer-to-peer sharing within the group.

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MORE IDEAS FROM Community-as-a-Service: A Business Model for the 21st Century

Community-as-a-service

Community-as-a-service is the phenomenon where access to a group of people is valuable enough that it can be considered a marketable product.

Every community-as-a-service comprises two elements: 

  1. A founder (or founders) who creates original content that a community can gather around 
  2. The community members who come for the original content, but stay for several reasons we’re about to explore  

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The value that community members derive from CaaS can be broken down into several categories:

  1. Learning from the content creator: the direct transfer of knowledge and skills from the creator of the community to the audience.
  2. Learning from the community: the opportunity to interact with like-minded people and exchange ideas in a peer-to-peer network.
  3. Building your network: providing valuable content to other community members with the goal of building your own community-as-a-service.

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Utting a community together doesn’t automatically make money. Unless you have a plan in place for who you want in the community and how to delineate between free and paid content, you are not likely to find it worthwhile as a creator. 

Putting together a community by posting memes won’t do you much good if the final aim is to sell programming courses.

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RELATED IDEA

Community-as-a-Service

Community-as-a-Service is the phenomenon where access to a group of people is valuable enough that it can be considered a marketable product.

Every community-as-a-service comprises two elements:

• A founder (or founders) who creates original content that a community can gather around.

• The community members who come for the original content, but stay for several reasons.

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Today's technology-enabled world offers many ways to capitalize on creativity: creators are now earning individually, monetizing their unique skills. People are turning their passion, the things they love to do, into their earning source.

Whether it's podcasting or video content creation, teaching or writing, individuals are changing the definition of a 'job'.

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Inspiration for a business idea

It can come from anything: a unique personal experience, witnessing a problem and seeing the possibility for a better solution, even walking down the street. 

Everyone harbors inner creativity, but the question is: How do I nurture that inspiration and take the next step?

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