Ideas from books, articles & podcasts.
Trendsetter: Developing entirely new products or services that will continue to be in high demand post-pandemic.
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Adapters: Deliver the same products or services but likely with fewer resources
The Optimiser: Reconfigure resources to satisfy existing sustained customer demand, by increasing the efficiency by which they deliver these products and services.
Organisations face 3 types of challenges during a pandemic:
Trailblazer: Use existing resources to solve new problems they had never tackled before.
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