Use the interview method to squash faulty assumptions
Our assumptions about what employers care about or what will make a product sell can easily be cleared up by using the interview method.
- Identify five people who are moderately successful in your field.
- Ask them if you can buy them lunch.
- Meet with them and get them to share their thoughts.
- Instead of directly asking for advice, ask them to share their story.
Not everyone will accept, but contacting a dozen or so people will yield some interviews and give you a roadmap of how success works.
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