When to hire your first growth marketer

No matter what job you have, your success depends on understanding your shortcomings as well as your strengths.

Without an awareness of where you've got room for growth, it's very difficult to improve your performance. But, too much focus on your weaknesses can mak...

This is the #1 thing to keep in mind when developing any product. But when the app is strictly about maximizing engagement — as games are — it’s absolutely critical. 

Before you set about building your app, develop a clear idea of who your target user is. It can be helpful to create persona...

• Once you've decided the job is not a good fit, it's important to let the hiring manager know as soon as possible.
• Don't drop out less than a day before an interview, as it may appear unprofessional. 
• In your rejection, thank them for their ti...