What is a focus keyword? - Deepstash

What is a focus keyword?

The focus keyword is a keyword that is the best representation of the page’s topic. You use it in the key on-page elements to optimize your page to rank for the topic. 

The best practice is to first find a good keyword and then create content for it rather than the other way round. 

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What is the Keyword Tripod Rule?

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Keyword research is much more than just finding new keyword ideas. You need to analyze them and pick the ones you’ll actually use in your content strategy.

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#3-#4

  • Content: Target keyword phrases. Avoid stuffing keywords & over-optimization. Put the keyword in your headline, & make sure that it reads smoothly. Write a compelling introduction. Understand the reader, then niche down & focus on a particular problem that they are struggling with. 
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