Learn more about business with this collection
Identifying the skills needed for the future
Developing a growth mindset
Creating a culture of continuous learning
Employ these best practices
Generating traffic through content marketing requires a combination of tools and best practices. Ideally, your LinkedIn marketing should not hinder the google rankings for your Search Engine Results Page (SERP). Hence, you must:
- Avoid duplicating content between LinkedIn and other digital resources, especially your website. The LinkedIn content should be original and optimised for Google SEO.
- Repurpose your articles and daily posts to generate curiosity for the company website or blog post.
- Use snippets of your main article in the posts and ask the reader to visit your website through the link in the comments via text or attachments i.e. video, audio or carousel post.
6
39 reads
MORE IDEAS ON THIS
Stats reveal that digital marketing needs LinkedIn
It contributes 46 percent of the social traffic to all corporate websites and 50 percent of the social traffic to B2B websites and blogs. Since inbound marketing can save up to 62 percent of the marketing budget, LinkedIn also emerges as a cost-effective platform.
To d...
6
68 reads
Related collections
More like this
How to optimize for Google’s featured snippets
- Do keyword research and target question keywords.
- Check Google’s “People Also Ask” for relevant questions.
- Aim for the first page of Google SERPs .
- Use the inverted pyramid style when writing content. (Start off by giving the answer “the most awaited part” and then pr...
Read & Learn
20x Faster
without
deepstash
with
deepstash
with
deepstash
Access to 200,000+ ideas
—
Access to the mobile app
—
Unlimited idea saving & library
—
—
Unlimited history
—
—
Unlimited listening to ideas
—
—
Downloading & offline access
—
—
Personalized recommendations
—
—
Supercharge your mind with one idea per day
Enter your email and spend 1 minute every day to learn something new.
I agree to receive email updates