In negotiation theory, a fallback plan is referred to as a BATNA, or ‘best alternative to a negotiated agreement.’
If you can’t get exactly what you want, you should know what alternatives there are. This puts you in a more powerful position in the negotiation and will help you not be let down when a deal doesn’t happen.
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Similar ideas to Establish a fallback position (BATNA)
The weaker party can be protected against a poor agreement by developing a BATNA - the Best Alternative to a Negotiated Agreement.
The reason you negotiate is to produce something better than what you can obtain without negotiating. Without a BATNA, you will negotiate bli...
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