Guilds are more general areas of interest - for example, testing.
Everyone directly involved in testing will join the guild, but even those who are simply interested in it may also join in order to learn.
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Studies reveal that likeable people are granted privileges that become self-perpetuating. Those who are liked are invited to join others more often, and in turn, offered extra opportunities to learn skills. These skills lead to even greater likability and more learning occasions.
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