Purpose matters more than ever. People who don’t feel their work contributes to their company’s mission are 630% more likely to quit their jobs than their peers who do.
The way to help employees rediscover the purpose in their work is to make every task and project mission driven. Managers can tie each team member’s work back to the bigger picture of why what they do matters to the world. When assigning tasks, managers should consistently outline answers to: Why is this project important? How will it impact others? How does it fit into the company’s broader mission?
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