Customer Personas - Deepstash

Customer Personas

Defining customer personas makes it useful for you to work with customers from different backgrounds. Your customers might be having a totally different mindset from the team that has built your product. They might start with using different features than what you expect. 

By creating their personas, it would help you give them orientation of your product based on their skills and proficiency. For example, if a statistician is using your product, then your onboarding meeting with them would be different. And for a technical architect it would differ as well.

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"Rule No.1: Never lose money. Rule No.2: Never forget rule No.1." ~ Warren Buffett

Here are top SaaS onboarding stats you should look out to keep a check on a smoother user onboarding process.

The idea is part of this collection:

Onboarding Matters

Learn more about business with this collection

How to create a successful onboarding process

Why onboarding is crucial for customer retention

How to measure the success of onboarding

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