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Establish an invisible thread of trust between all the parties, always emphasize to the SME that:
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Someone said all of us are creative, nahhhh...
That's not true! Our brains function in different ways, some are analytical and logical while some are critical and practical.
Industry experts are not inclined to write that's why Ghost Writers are created, so they can be the voice of th...
As an SEO, company managers might get excited about the collaboration with an expert because the content will have more authority, thus they might request these particular insertions:
Creating a workflow that will determine how things will flow in the pipeline will give your team a quick overview of what will happen with the draft that was created.
Having this mind map will give trust to all parties that there is a process being implemented to make sure that the asset th...
What's gonna work? Teamwork!
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SEO, Topic Experts and Writers needs to have a common ground on creating a content, this article will help them know the little things that will make their project a success!
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