Determine potential profitability
It is crucial to determine whether the niche you have chosen has a need and whether people are willing to pay for what you have to offer. Choosing an evergreen industry is one way to ensure that your business will be in a profitable market.
Some markets tend to perform better than others because they are evergreen, which means that there is always demand in those markets. You can conduct market research using Google Trends to find trending topics and keywords that are highly searched.
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- Use Google Scholar to Expand Your Customer Base: Search for topics relevant to your industry & see who’s writing about them - this can help you find new people in the industry to do business with. You may also find relevant searches that focus on market research or lead gene...
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