The right set of metrics

Answer these questions to find the right metrics for your product:

• Primary output metric — When will you call your product a success or failure?
• Input metrics — What milestones will your product hit before it becomes a success?
• Check metrics — Are you screwing up other company metrics while building your product?
• External dependent metrics — What external metrics outside of your control are required for your product to be a success?

Tap the image to see example metrics for improving revenue/ride at Uber.

There are two more examples in the article if you're curious (Netflix and Amazon Prime).