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Find your elevator pitch

Find your elevator pitch

What is your presentation about? What does your startup or product do? What’s your idea?
When a listener doesn't understand the overall idea being presented in a pitch, they have a hard time grasping the information. It is then important to answer in a clear, concise and engaging way, in order to explain a complex idea. Identify the key elements instead of focusing on details.

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A winning pitch

A winning pitch starts with a winning logline: one or two sentences that explain what your idea is about. Loglines attract attention.

To influence the people who can turn your idea into reality, you need to deliver the pitch in an exciting way that is easy to understand. 

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Keep it short

A logline should be easy to say and easy to remember. For instance, Sergey Brin and Larry Page told capital investor Michael Moritz: “Google organizes the world’s information and makes it universally accessible." The pitch was clear and had a sense of purpose.

Cha...

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Be on the same page

Every person who speaks on behalf of your company or sells your product should deliver the same logline. Consistent loglines are memorable and repeatable.

If you are unable at first to communicate your pitch, be patient. Once you master the logline, it will be easy to clarify y...

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Identify one thing

Find one thing you want your audience to remember. It should cater to the needs of your audience.

The one-liner should be solving a specific problem. It should be easy to remember. For instance, in 2008, the MacBook Air was described as “the world’s thinnest notebook.”
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finbb

Deep thinker. Like talking about the world, religion and politics.

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A winning pitch

A winning pitch starts with a winning logline: one or two sentences that explain what your idea is about. Loglines attract attention.

To influence the people who can turn your idea into reality, you need to deliver the pitch in an exciting way that is easy to understand. 

Your Idea Vs Your Pitch

Your Idea Vs Your Pitch

Even the most innovative ideas are interpreted as boring if they are presented in obvious ways. Your pitch needs to be as clever as the concept you are presenting if you want people to buy into it. To get your audience to buy into your idea, there are a few hacks you can try to s...

Your elevator pitch

You need a short summary of yourself as a job candidate. Keep it focused, ideally less than a minute, and no more than two minutes.
  • Address what your primary selling points are for this job. The number of years of experience or special skill.  Focus on the qualificati...

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