Learn more about product with this collection
How to use storytelling to connect with others
The psychology behind storytelling
How to craft compelling stories
What is the Nobel Edge Effect
It is an effect that states when brands show nobelity and show they genuinely care for their costumers brand loyalty goes up and they receive better PR.
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49 reads
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Status Quo Bias
It states that people tend not to change the things that already exist and are happening in their lives.
Many companies use this to their advantage, for instance, having zombie customers (people who pay but don't use the software)
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56 reads
The Dark Side Of Discounts
Don't use unjustified discounts because it creates distrust in your users. It makes them cautious of the orginal price and trains them to always look for the cheaper option
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53 reads
Friction
Try and avoid Friction when someone is offboarding on your platform, it will make them dislike your product.
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47 reads
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