Your Tagline Is the "Why", Not the "What" - Deepstash
Your Tagline Is the "Why", Not the "What"

Your Tagline Is the "Why", Not the "What"

If you have a clear banner and a great headshot, you're ahead of about 50% of the profiles I see on social media.

But, your "tagline" is often a make-or-break moment.

The goal of the tagline is three-fold:

  • Tell people who you are
  • Tell people what you do/who you help
  • Tell people what they should expect if they follow you

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bstripes

Collecting ideas that inspired me. Hope to inspire u 2.

Our profiles: What we overlook on Twitter and Linkedin.

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The idea is part of this collection:

Business Writing

Learn more about career with this collection

How to write clearly and concisely

How to use proper grammar and punctuation

How to structure a business document

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