A Personal Brand Is Career Insurance
Most professionals recognize the value of having a strong personal brand. After all, if you’re not associated with particular concepts or strengths or characteristics or viewpoints, then you’re probably invisible inside your organization. That might be fine for where you are now, but if you want to advance, you need to distinguish yourself in some way.
Conversely, if you have a strong personal brand, people often seek you out for opportunities or want to work with you, specifically. A strong personal brand is a form of career insurance.
"Today a reader, tomorrow a leader." ~ Margaret Fuller
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