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As freelancing is becoming common, people with powerful personal brands have a leg up on getting jobs and being promoted. And personal brands are built on, among other things, telling and sharing great stories.
Stories help us hold attention, remember and persuade. Savvy
How to Tell a Great Story
Principles to Remember
Do:
• Consider your audience — choose a framework and details that will best resonate with your listeners.
...
Our brain enjoys information in the story format. Because stories are easy to remember and stories connect with the audience by an emotional bond.
Remember the difference between reporting a story and telling a story. Storytelling is telling the stories with em...
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