Immediate Rewards - Deepstash
Immediate Rewards

Immediate Rewards

The second principle is immediate rewards, which we value more than rewards in the future. People tend to choose tangible and certain rewards in the present over uncertain rewards in the future.

However, studies show that giving immediate rewards for actions that are good for us in the future can help us form habits and lifestyles that benefit us in the long term.

This principle can be used to encourage behaviors such as quitting smoking and exercising regularly.


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Fear is not an effective motivator for behavior change. Positive strategies that focus on gains and progress are more effective than threats. This idea shares the three principles.

The idea is part of this collection:

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