The effect of the direction of model's face

Customer can be affected by simple vs complex fonts.

• if you need to convince a customer to perform some sort of task, describe it in a simple, easy to read font

Memory recall is significally boosted with complex font (For important information)

Neuromarketing is a field in marketing which use medical technologies sich as functional magnetic resonance imaging (fMRI) to study brain's responses to marketing stimuli (message or ads). They mesure neural activity in the brain that trigger language, emotion,...

Sounds and colors (For exemple in a supermarket) can affect people decisions in buying.

• Music with powerful bass makes people attend to dark object
• Music with high frequencies shift attention to light-color object

Studies showed that people could pick a product based on its package. Color, text and imagery are a big elements to be considered. Some may triggered negative response, some may be positive.