3 - Define Search Intent
Understand the needs of your audience. You should answer the intent in the headline and the content of your article.
- Start by reading the first articles on the search page.
- The most relevant articles will appear at the top, regardless of the site's ranking.
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Content maker, writer, journalist. In love with sports. Read in Russian, English and a bit German
Think about SEO – free source of targeted traffic. Use it for your articles.
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Similar ideas to 3 - Define Search Intent
How to identify the search intent?
Sometimes it’s hard to guess the search intent behind a keyword.
Search engines deal with the same struggle. They don’t always know the search intent with 100% accuracy but they do their best to serve results that will most probably satisfy the user based on the large amount of data they h...
#3-#4
- Content: Target keyword phrases. Avoid stuffing keywords & over-optimization. Put the keyword in your headline, & make sure that it reads smoothly. Write a compelling introduction. Understand the reader, then niche down & focus on a particular problem that they are struggling with.
- ...
Auditing Content
- Find and Fix Duplicate Content Issues
- Identify Thin Content Pages (typically of little or no value to both users and search engines)
- Fix Issues With Orphan Pages (not linked to/from any other page)
- Compare Your Content To Top Ranking Pages & Analyze Searcher Intent
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